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Navigating Sports Business

Apr 17, 2024

Meredith Batcheller – Head of Global Sports Marketing at Adobe – explains the tech integration behind their partnership with Major League Baseball.
 
 
Using Adobe's technology, MLB is able to create customized messaging for fans entering ballparks. The partnership allows Adobe's marketing team to reach MLB's...


Apr 10, 2024

Sameer Ahuja - President of GameChanger and SVP at DICK'S Sporting Goods - leads the largest youth sports video streaming platform in the country. More hours are streamed in a single year on GameChanger than have been played in the entire history of Major League Baseball.

 

As youth sports continues to become more...


Apr 3, 2024

Navigate's EVP of Consulting, Anne Ristau, discusses the role of private equity in sports, both at the professional and collegiate level.

 

She and Jeff Nelson emphasize the importance of innovation and increased capital as property valuations soar, while maintaining a focus on what's best for the fans.

 

Listen to the...


Mar 27, 2024

Jen Spicher - CEO of the Pro Volleyball Federation - discusses the league's rapid ascent to national prominence, as well as the general rise of women's volleyball.

 

She and Anne Ristau also explore the work that Navigate did with Pro Volleyball Federation to help secure their media rights deal with CBS Sports.

 


Mar 20, 2024

Matthew Holt – President of U.S. Integrity – shares the story of a boxing manager who is being investigated for placing a massive wager on his own client.

 

He explains how U.S. Integrity monitors nefarious activity in sports betting.

 

Listen to the full episode here: